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Registered Member #180Joined: Thu Mar 13 2008, 08:51PM
Sky downplays Spook behavioural linkDon't fear the RIPA
By Andrew Orlowski •Posted in Music and Media, 12th November 2009 14:39 GMT
BSkyB has been downplaying concerns about its AdSmart behavioural advertising technology, which will launch next year.It's a touchy subject, since the furore over Phorm's WebWise made behavioural ad tech - used by most web publishers - synonymous with spoofing and borderline-illegal traffic interception.
more here......Comments not invited - why, I wonder?
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